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I was approached to design and consult on a new wine tour business in Walla Walla, Washington. I contracted with the company to design a custom logo system, business papers, marketing collateral and a website. I designed the site and worked with a developer
to create the custom CMS template for the client.
ROLE: Sole Creative Director | Identity Design | UX Design | Marketing | Environmental Design
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Lore Brewing Company is a start-up craft brewery in Danville, Kentucky. Taphandles was approached by the brewery for branding, design and marketing. As the art director and lead designer on the project I conceived and designed the master brand logo, worked with the web team to launch the CMS based website and designed packaging for three beer styles.
ROLE: UX Design | Art Direction | Identity Design | Brand Management | Packaging Design |
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Being the director of this organization has been extremely rewarding on many fronts. Not only do I get to design all the marketing, web and advertising, but I also get to raise money for non-profit organizations that help those living with HIV and AIDS. This is an annual event held in Seattle, Washington.
ROLE: Sole Creative Director | Brand Management | Identity Design | Event Planning & Design | UX Design
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Responsible for monthly refresh of Explore Windows section of WOL, including image choices and compositions that must fit into an existing framework. Work with site managers to ensure that design of typography and imagery is as specified.
ROLE: Photo Selections | Photo editing | Communication with Site Management |
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Dual Nature was an exhibition showcasing northwest Asian American artists who specialize is jewelry craft and glass art. I was approached by the curator of the exhibition to design the identity, marketing materials, space plan and on site graphics.
ROLE: Sole Creative Director | Art Direction | Identity Design | Brand Management | Exhibit Design |
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The James and Janie Washington Foundation hired me to design the identity and marketing materials for the 100 birthday celebration of James Washington. I worked directly with the board of directors and curator of the museum.
ROLE: Sole Creative Director | Art Direction | Identity Design | Brand Management | Exhibit Design |
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| Here is a sampling of the logos created while on the team at Taphandles for our various craft brewers. Most of these have custom hand drawn typography and uniquely drawn symbols. Shown here are the master brand logos, the full systems of each are made up of alternate use logos, monograms, design elements and patterns that were applied through the projects. I rely heavily on hand drawn sketches as my first step in my design process and only move into digital when the concept has been flushed out. |
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